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Maslow’s Hierarchy of Needs Theory

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  Maslow’s Hierarchy of Needs Theory Abraham Maslow was a psychologist who has introduced the Maslow's Hierarchy of Needs published one of his books called "Motivation to Work". Since then, Maslow's theory has been taught in many business schools around the world. According to Maslow (1970), an individual is ready to act upon the growth needs if and only if the deficiency needs are met. Maslow's initial concept included only one growth need that is up to self-actualization position. Self-actualized people can be categorised by their characters as follows; 1. Much focused to problems; 2. Can be easily motivated on appreciation of life; 3. Concerns very much on personal growth; 4. Abilities are more focused on experiences. Maslow's theory has been used from a long time for few decades and has been very popular among many organizations and adapted in to many organizational cultures by cusomizing as there are many gaps and conflicts while using it. ...